Getting your image

Getting a business started can be one of the best exercises in multi-tasking ever. There is an unbelievable amount of silly little tasks that have to be done. Most of them are so simple that unless you are going through the process, you probably won't think of them. For example, you have to think of a name, open a bank account, find suppliers, figure out who you will market to, set up a website, look for employees (sometimes), set up a phone number, and yada yada ya.

Each task in itself is really quite simple, but when you add them all up, it can be overwhelming at times. Not that I consider myself any sort of business guru, but I have stumbled through this process a few times. In my opinion, the most important thing that you can do when getting started on a new project is to create your logo. I took a while to do this with Summit Up, and I really do regret not having done it sooner. Although a logo doesn't bring instant success, it does seem to separate you from a great deal of the competition who is also getting started at that time. As a new business, you need to look professional, and a logo makes a HUGE difference. It will create harmony throughout your stationary, website, marketing materials, ect.

There are numerous ways to find someone to design a logo. Every city has a number of designers, freelance designers are listed on Craigslist, and there are numerous site such as Logoworks also available.

Like I said, there are no limits on what you can spend your time and money on, so try not to loose focus of the reason you are starting your business. However, looking into getting a logo sooner than later is strongly encouraged by yours truly.